Posts Tagged ‘wine consumer’
I really enjoyed this event with a family member of the Braida Winery in attendance – wine expert Norbert Reinisch, Braida’s Export Manager and Founder’s Son-In-Law. The tasting included Braida’s current releases of Montebruna, Il Baciale, Moscato d’Asti and Brachetto d’Acqui..But we also got to taste multiple vintages of Bricco dell’Uccellone and Ai Suma in a pre-dinner wine tasting that was fabulous! Norbert has in interesting personal story: he’s actually Austrian and began his career as a Doctor..somewhere along the line he fell in love with a member of the Braida Family and changed his career from internist to wine ambassador! As they say – tough job – now he gets to travel the world and promote his wine family’s wines and thell their story – I could think of worse jobs!
Monferrato Rosso Il Baciale 2011, $29.99
A blend of Barbera, Pinot Noir and I think Merlot – beautiful cherry fruit with a touch of pepper from the Pinot and some backbone from the Merlot
Barbera Bricco dell’Uccelone 2009, $84.99
Barbera Bricco dell’Uccelone 2010, $86.99
These two wines were both 100% Barbera but very different. The 2009 had amazing fruit-forward cherry and even a bit of baked apple fruit intensity, and oak was in the background but beautiful licorice/anise on the finish. The 2010 was tight and needs at least a few more years for the cherry fruit to break through the strong structure of French Oak tannins and red skin tannins as well which made this quite licorice on the finish and also a bit closed on the nose – this one will be much better 5 and even 10 years from now!
Barbera Ai Suma 2007, $121.99
Barbera Ai Suma 2009, $112.99
Again, these two wines were picked from the same vineyards, but from different vintages. From the intense aromatics to the first sip, the 2007 was just amazing on the palate with tons of cherry fruit, but also an added dimension – not just great acidity which Barbera is distinctly known for even in these hotter/riper vintages – but this wine had character and almost a brooding development of complexity. The tannins were there, but beautifully incorporated with fruit, oak and lush chewiness on my palate – I felt this wine luxuriously on my palate. The 2009 was also very good, but distintly had more chocolate, baked cherry pie and sweetness that surprised me a bit because it was younger. Make a note: these wines are both around 16% alcohol, so they are trophy wines that can stand-up competitively to top Bordeaux and Napa, but with so much more acidity to keep them refreshing!
Three Course Wine Dinner Menu
Fluke Crudo with preserved lemon, moscatto gelee, frisee and local asian pear
paired with 2012 Moscato d’Asti
Grilled Duck Breast “Autunno” Duck, chicharonnes, Barbera cherry gastrique with savory pumpkin and sage bread pudding
paired with 2011 Barbera Monte Bruna
Plum crisp with Local plums, brown sugar farro crumble and local goat cheese gelato
paired with 2012 Brachetto d’Acqui
Little known fact: the grape varietal “Barbera” was once a throw-away jug wine kind of grape that was never taken very seriously in the Piedmont Region of Italy where Barolo and Barbaresco are the King and Queen of wines respectively. Guiseppe Bologna, the founder of Braida winery, was the first back in the 1980’s to produce prodigious wines by planting Barbera vines on his family’s land and using new French oak as his aging barriques.
I attended a wonderful Spanish Wine Dinner from part of the Tradewinds Specialty Imports Portfolio – the Wine dinner was from Bodegas Ismael Arroyo, a great historic winery from the Ribera del Duero area of Spain. Here’s a photo of their 16th century wine cellar – pretty impressive!This event was held on Wednesday, May 29th at Taberna del Alabardero – the Top Rated Spanish Restaurant in Washington, D.C. and for good reason – their food, chef, management and sommelier Gustavo together make this a destination for Foodies and wine lovers – and they know how to throw a wine dinner!
Below is the menu with details – overall, I really enjoyed the wines, but especially enjoyed the aged Valsotillo Vendimia Seleccionada Reserva 2004 D.O. Ribera del Duero – and the importer Estebe explained it best – it had quite a bit of acidity to balance the tannins and American oak after aging and made the wine sing on my palate! This says alot about high alcohol levles of today’s wines: they may be enjoyable for a few sips or a glass, but acidity helps to refresh your palate and make them pair better with food. I also really enjoyed the aromatically “barnyardy” 1999 Valsotillo Gran Reserva – this was an unusual wine in that it had alot of funk on the nose, but it had a pretty delicate structure – something kind of pensive, maybe a wine to discuss philosophy or to cellar for many years and share with only close friends..there’s something to be said for that!
Food-wise, Taberna really excels, but the steak stood out for it’s simplicity, tenderness and good salty flavor – it’s rare that a steak wakes up my palate, but the flavors of this with the Tempranillo revived my tastebuds and actually I was hankering for more!
Enjoy perusing the menu..and remember..
I’m Charlie “I Drink on the Job” Adler !
Taberna del Alabardero Presents: Bodegas Ismael Arroyo Wine Tasting Dinner
Executive Chef Javier Romero, In collaboration with Sommelier Gustavo Iniesta, invite you to a unique Wine Tasting experience, where you are going to discover the Wines from One of the most Important Wineries in Ribera Del Duero Region: Bodegas Ismael Arroyo Featuring: Estebe Salgado Bodegas Ismael Arroyo Ambassador and Tradewindsspecialty, Inc Owner Price Per person: $95.00 (Tax and Service Included)
Friday, May 29th 2013 Reception 6:30pm Dinner 7:00pm Cocktail Reception Endivia, Mollejas y Mousse de Pato Endive, Sweetbreads and Duck Mousse Mejillones Tigre Stuffed Mussels Shells Ajoblanco de Gambas al Ajillo Cold Garlic and Almond Soup with Garlic Shrimp Flavor Bohigas Brut Nature Reserva D.O. Cava
First Appetizer Ensalada de Pochas, Codorniz a la frambuesa y lascas de Foie White Bean Salad, raspberry-quail Stew and Foie chips Valsotillo Crianza 2009 D.O. Ribera del Duero
First Course Rabo de Toro en Estofado de Noras, Calabaza Liquida y Cogollos en Tempura Nora (Sweet Pepper) Stewed Oxtail, Liquid Pumpkin and Heart Lettuce in Tempura Valsotillo Vendimia Seleccionada Reserva 2004 D.O. Ribera del Duero
Dessert Queso de Cabrales en Texturas con Helado de Membrillo Cabrales (Blue Cheese) in Textures with Quince Ice Cream Alexandro Pedro Ximenez D.O. Jerez-Xerez-Sherry
“In Order to Make Great Wine, the Vines Must Suffer..”
I attended a recent trade tasting given by the Bureau of Burgundy Wines on Tuesday, April 23rd at the Capital Wine School in Washington, D.C. – it was taught by a very affable and precise Jean-Pierre Renard who took us through history, philosophy and ultimately a tasting of 9 wines from the lowest classification up to a Grand Cru – Corton Grand Cru, les Renardes, 2008 Domaine Maillard.
We covered the basics of Burgundy which can actually be quite confusing. In a nutshell, Burgundy is a region and the wines are named from their location in that region. The basic breakdown is Regional wines, Village wines, Premiere Cru wines and Grands Cru wines, each respective layer being more rare and specific to a smaller number of wines and thus normally costing more as well. If you purchase a regular Bourgogne with little more information on the bottle, it most likely can come from grapes grown anywhere in that region. Village wines have regionality, but are not specific to any site while Premiere Cru and Grands Cru grapes come from specified parcels. Add to this the complexity rule-wise of “climats” which loosely translates according to the speaker as the “DNA of the individual Bourgogne Vineyards” – I actually found a site in English that delves deeper into the climats concept – the “climats”. Climats equates closely with “terroir”..
OK, now that you’re probably totally confused, let me say that much of what the speaker said rang true with what I had learned over the past 15 years at various wine classes and courses.
Burgundy has been producing serious wine since the Roman times, and afterwards the plots of land came from Church donations by nobles – they always gave their worst sites (poorest and rockiest soils) to the local Monasteries. Ironically, the rocky soils and hills they donated actually produce the world’s greatest wines!
The concept of “terroir” has really been developed from the wines of Burgundy more so than any other region – why?
1)They pretty much only use Pinot Noir for red wines and Chardonnay for white wines (a few exceptions like Aligote, but these are not blended)
2)hillside vineyards grow very different quality grapes from vineyards grown in the valley – hillier/higher sites produce more intense wine flavors, valley grapes are more generic.
3)Each vineyard site has it’s own weather patterns, geology, geography and even human/historical conditions. This last point is very confusing to most Americans: wine is made by humans, NOT by nature! Choosing the right site and propagating the best grapes is a human endeavor, but Nature is always adding chance to the equation. There is science as well as mysticism in the vineyard, maybe even some witchcraft..
“People can’t wait for aging wine any more, they want to drink everything young..”
A sad refrain by Jean-Pierre, but the reality of the modern wine drinker – people today don’t want to age their wines, so they want to drink young vintages before they’re ready to shine. There is so much history in Burgundy and even though winemaking today is better than ever, to truly understand and appreciate a fine age-worthy Burgundy, you simply must wait – Patience!
Charlie “I Drink on the Job” Adler
Upcoming French Events on TasteDC April/May 2013:
-April 30th – French Cooking: French Basics 101 at Cookology, $65
-May 1st – Wine Maker Dinner at Eola, featuring Château Léoville-Poyferré, $135
-May 20th – French Classics: The Suckling Pig, $60
Yesterday, I stopped by the Wines of Lombardy Tasting in Washington, D.C. to taste a wine region I knew little about. I love Italian wines – especially because I love the way Italian’s see food and wine as part of their culture. Lombardy is considered one of the more industrious parts of Italy with Milan as its center, but it is still a part of Italy – the meal is still a central part of daily life, and yes, wine is consumed with daily meals!
My first video interview was with Gianpetro Poletti who is sort of Chamber of Commerce for the Lombardy region:
One point to note is that Gianpetro considers the Nebbiolo – the noble varietal used to make Barolo and Barbaresco in neighboring Piemonte – as native to the Lombardy region! I really enjoyed his Nebbiolos, particularly one that was made from dried grapes also known as the “appassimento” method. As the translator explained to me, wines produced using the appassimento process are known as passito wines. This is the same process that Amarone is made in neighboring Veneto, but with different grape varietals. The Sforzato di Valtellina DOCG Tinaia 2005 had 14.5% alcohol and the concentrated flavors of a rich wine, but was amazingly balanced by the acidity of Nebbiolo and the tannins as well. It wasn’t nearly as “beefy” as an Amarone, much more refreshing in comparison and I think therefore a year-round wine.
My next interview was Daniele Travi of Sorsasso, a wine maker and Agriturismo in the Lake Como region. His specialty is a wine made from a unique grape which he called “Verdesa”, but it is probably related in some way to the Spanish “Verdelho”, but it’s hard to say. He mentioned to me a dried fish unique to the region that I had never heard of before – Missoltini, a type of salted and dried shad, here’s a very hard to understand recipe for it: Missultitt Recipe. As they say, you should eat and drink the region, here what he has to say:
Charlie Adler with Gary Vaynerchuk on Official Launch of “I Drink on the Job” Book
OK, time for “I Drink on the Job”s 15 minutes of fame..it all started on a cold rainy day, windswept and forlorn..
Actually, I met Gary V on his “Crush It” book tour when he visited American University in Washington, D.C.
Crush It has had a huge influence on my book marketing via Social Media..
I give Gary V credit, he’s a very savvy guy, and being on the show is about the most exhilarating experience I’ve ever had,
I mean it’s like an emotional roller-coaster, it was scary and fun at the same time!
I’ll have more on this tomorrow – I’m watching I Drink Amazon.com Sales go through the roof!!
Spice up your life! If you enjoy food, then wine will come naturally. It’s part of the seasoning of your meal. Think of wine as a way to enhance the flavors of food. As a full-time wine professional over at TasteDC and about to be released author of I Drink on the Job: A Refreshing Perspective on Wine I constantly get questions from new wine drinkers about food and wine pairing. My overall philosophy is that wine and food is a synergy: 1 + 1 should equal MORE than 2. I argue that this is the same way with spices and the cooking preparation of your dish. Chefs will often add spices and taste as they go which helps to layer flavors and adjusts the flavor of the dish. Wine has dual purposes as well: it wakes up your taste buds before you begin eating primarily with acidity, and it accentuates flavors in food. If this sounds complicated, remember – no one has ever died from a bad wine and food pairing, it’s a low-risk proposition, even if wine and food don’t pair well, you can still experience pleasure!
My suggestion is that since wine and food pairing is an art form at best, wine consumers should experiment. What works for you, may not work for me and vice-versa. Just as chefs are adding new combinations of spices and flavorings to their dishes, new wine and food pairing synergies will be discovered. I like to think of it as exploration – new adventurers are breaking out of the mold of old ways of thinking and discovering new ways to enjoy the pleasures of wine. Just like not every explorer discovered something of value or importance, not all wine and food matches will work. But why not experiment and possibly make a discovery? The world of wine and food adventures is much safer than crossing the Atlantic on a galley, the worst mutiny that could occur is wine critics and the wine “order” could ignore you or denigrate you, but with the new world of social media – who needs them anyway? Set sail my friend to a new world of Tasting Discovery – Cheers!
Charlie “I Drink on the Job” Adler
Does America Have Poor “Wine Self-Esteem”
I saw the awesome Gary Vay – Ner – Chuk on his #aucrush #crushit “Crush It” book tour this past Wednesday at American University’s Kogod College of Business. I wasn’t just seeing Gary to hear about his book, but frankly I had a bit of an agenda: I wanted to promote my own book “I Drink on the Job” on his fun web show Wine Library TV (I have good news at the conclusion of this Blog Post!). Since I obviously wanted to draw some attention to myself in an audience of 200+ mostly college students, I wanted to ask a relevant question about wine to get Gary’s point of view. I was so excited/thrilled when the Moderator pointed at me to ask a question, I literally jumped up in the air, I was really pumped up by the show!
My question for Gary was about American’s “confusion” with wine and what he thought the problem was. In usual Gary fashion, probably the most quotable man in the wine business as well as all of Wine 2.0, he spewed out one-liners like “We’re stuck on 16 adjectives”, “People have no wine self-esteem”, and “I’ve seen grown men sweat at a business dinner..” His key point was that there’s a lack of what he calls “wine self-esteem” in the U.S. I thought this was something to delve into further because it’s one of the main reasons that I wrote my book “I Drink on the Job”.
According to Wikipedia Definition “Self-esteem”: “Self-esteem” is a term used in psychology to reflect a person’s overall evaluation or appraisal of his or her own worth. According to Gary Vaynerchuk of Wine Library TV WineLibraryTV, his newest book “Crush It” Crush It and many other entrepreneurial ventures, this is the biggest “problem” among American wine consumers today. Here’s the UStream Video of the event Gary Vaynerchuk Video at AU Crush It (I’m at about the 36th minute, he definitely noticed me!).
Throughout my book, I mention episodes of tension with American wine consumers in the real world. Examples include the woman who almost fainted when she found out I had purchased wines with screw top closures for her corporate event, the gentleman who almost went ballistic when I suggested that Robert Parker may not in fact be a “wine God”, and the woman who would not accept a pour of wine from me – at a wine tasting! Throughout my twelve year career in wine, I have experienced so much wine anxiety that I think Gary hit it right on the head – it’s actually American’s lack of “wine” self-esteem. Much of the proof of this is anecdotal, but when I teach TasteDC’s TasteDC Website wine course Wine Basics 101, I get the same questions over and over again: what do the “legs” of wine mean, is a more expensive wine a better wine, how long should a wine age, etc. There’s absolutely nothing wrong with the questions, in fact, I think it’s very healthy to have strong curiosity about wine. I think the problem is that too many people believe there is in fact a right and a wrong answer. Too many wine professionals portray wine as something “difficult”, “complicated” and “mystical” – why else would they “de-mystify” wine? You only de-mystify, what is a mystery. What if wine professionals simply told new wine consumers to try a wine first and see if that person gains pleasure or to make wine part of daily meals? I spend over 200 pages in my book “I Drink on the Job” portraying wine as an everyday staple – drink it every day with your meals and the mystery disappears like the secrets to a magic trick. Once you get past the “illusion” of wine, it becomes an enjoyable part of your day, and a way to improve the pleasure of your meals.
As I always like to say: “Drink first, ask questions later”..but of course, I’m..
Charlie “I Drink on the Job” Adler
Editing my first Chapter of my book I Drink On the Job I realized that I’ve met thousands of first-time newbie wine drinkers, but I know very little about their demographics and characteristics except for two facts: they have high incomes and they are well educated. But what does that mean?
My Wine Basics 101 class has taught literally thousands of people in the Washington, D.C. area about wine and the wine culture, but most of the information I have on the consumers attending is only anecdotal. So I always ask people, what was your first wine experience that made you want to learn more about wine? The answers vary quite a bit, but I’ve come up with a “picture” of the general newbie wine drinker in the DC area:
- Well-traveled or at least has been outside the U.S. a few times,
- Enjoys good cuisine and likes to eat in a variety of restaurants,
- College educated and very likely an advanced degree as well,
- White collar worker with a decent income
So the criteria is income, education, likes to eat and travel, that’s a good start to figuring out who is and who isn’t a consumer wine drinker. This also fits across the U.S., I’m pretty sure no matter what city you travel to here from LA to Portland, to Miami and back to DC, you will find a similar type person drinking wine. So how is this signficant to my book? I base my book on the European concept of food and wine: food and wine were meant to be consumed together, and wine is simply part of most meals. A truck driver in France will grab a glass of wine with his cafeteria lunch just like an office worker might grab a glass with lunch at a cafe–drinking wine is simply no big deal and no major decision in most of Europe, particularly France, Italy and Spain.
I’ll leave with this thought: many Americans drink wine for a variety of reasons such as its sophisticated, complex and it is the drink of choice at formal affairs; their European counterpart barely differentiates the experience of drinking wine from grabbing a baguette! Another factor to consider of course is that a standard glass of wine in France is a few dollars or so, about the cost of a Coke, while in the U.S. most wines by the glass sell for around $7 or more. This may not seem like a big deal, but the markup in wine here is so high that it becomes clear why American wine drinkers need to have more disposable income: it simply costs more in the U.S. than Europe to enjoy the wine lifestyle..
Almost forgot, some workplaces in Europe allow workers to drink wine as part of their lunch, but that’s a separate Blog entry – cheers!
Charlie “I Drink On the Job” Adler